A partnership with college athletes is an easy layup

Whether it’s banking, food service, or anything in between, we know how to take your story and the story of incredible athletes to run your brand for a touchdown. We have a lot of practice building a campaign around your NIL partnerships. For us, the season never ends.

Y not Y

Tyree Appleby campaigns to change the name of Applebees to Appleby’s in this humorous ad push.

NIL Partnerships

Gradey Dick

Meritrust’s Partnership with Gradey Dick has been longstanding even now out of College and playing with the Raptors in Toronto. This is the first of many videos in this partnership.

Jared and Hayden

We don’t only help athletes with their banking partnerships. Applebee’s is frequently finding talented athletes to partner with make fun stories with.

Jalon Daniels 2023

Like with Gradey, some partnerships last years. Jalon Daniels, a football player still with KU helped us with this fun spot teaching bankers about football.

Jalon Daniels 2024

In this spot Jalon showed how versatile he is with a more dramatic take.

Working with us is a winning play

We’d make a great first draft pick.